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On March 18, Blue Sky Factory will host a Webinar entitled Content is King: Build Your Brand with Blogging & Email at 1 p.m. EDT. I’m all signed up and ready to attend, having found webinars very informative in the past.

Evidently we nerds somehow feel that we are now rock stars; not quite convinced by that one but this video is still awesome!

Recapping February's top blog posts:

Colin Alsheimer

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• 25 Google Chrome Extensions for the Internet Marketing Professional
• Warning: Six Ways to Spot an Internet Marketing Charlatan

In many Internet marketing projects, a common goal can be to reach out to digital influencers in the client's target industry. Reaching out to influencers can provide many benefits like backlinks, positive PR, word-of-mouth, and product sales.

In 1984, Jay Conrad Levinson wrote the first edition of his landmark book, Guerrilla Marketing. In it, he outlined a strategy where small upstart companies could finally compete with the big boys.

As both Rachel and Tom alluded to in their posts about our Scrum training with Mike Cohn, the Product Owner role is one we struggle most with at LevelTen. The stresses associated with Product Ownership can be overwhelming, especially when we load down our POs with multiple projects.

Why is this role so challenging?

2010 is already shaping up to be a banner year for Drupal. While Drupal 6 flourishes and continues to build on its devoted base of followers, the release of Drupal 7 is imminent. Drupal 7 is currently in alpha and many are speculating an official release sometime in the Spring, perhaps at DrupalCon San Francisco in April. I put together a list of things to look forward to in 2010.

Drupal 7 Release
The latest release of Drupal will have major usability improvements. The Drupal 7 User Experience Project had four main goals for the release of Drupal 7:

According to Wikipedia, Guerrilla Marketing is described as:

The concept of guerrilla marketing was invented as an unconventional system of promotions that relies on time, energy and imagination rather than a big marketing budget. Typically, guerrilla marketing campaigns are unexpected and unconventional; potentially interactive; and consumers are targeted in unexpected places. The objective of guerrilla marketing is to create a unique, engaging and thought-provoking concept to generate buzz, and consequently turn viral. The term was coined and defined by Jay Conrad Levinson in his book Guerrilla Marketing. The term has since entered the popular vocabulary and marketing textbooks.

Guerrilla marketing involves unusual approaches such as intercept encounters in public places, street giveaways of products, PR stunts, any unconventional marketing intended to get maximum results from minimal resources. More innovative approaches to Guerrilla marketing now utilize cutting edge mobile digital technologies to really engage the consumer and create a memorable brand experience.

In other words, you need to do something unique in such a way that people are going to be talking about it for a long time. In my opinion, the T-Mobile campaign is probably one of the best in recent memory; paid actors simply filled the train station and in unison began dancing a choreographed routine. It was remarkable really, to the extent that individuals not paid to participated started dancing, have a look.